Tips to Frame Customer Experience Strategy for Ecommerce Store

Customers experience (CX) have become a top priority for business. In order to provide the customers with the best possible experience, we need to frame an effective customer experience strategy. Providing valuable CX at each touchpoint will help to create a good relationship between the company and their customers. Advancement in technology helps to track customer behavior, identify customers

Acquiring and Retaining Customers through Emails

July 13, 2017 - 16:51

Email marketing is a powerful tool to acquire prospective customers and to retain established customers. Email marketing is the most cost-effective way to promote products or services, communicate with customers and reach business goals. According to the Email Marketing Industry Census 2016 by econsultancy, the ROI of email marketing outperforms

12 Important Features for a Multi Vendor site

July 11, 2017 - 18:26

E-commerce store that sells products with many sellers/distributors is generally a multi-vendor e-commerce application. Now multi-vendor sites are quite popular. For instance, sites such as Walmart, eBay and Amazon have been able to reach a wider audience with millions of sellers from just one site.

Leveraging your Customer Data Portal

Customer data is considered as one of the most valuable assets for any e-business. The more data we have, the more in-depth engagement we can drive with a customer. Customer data will help us to know about the customer, his purchase behaviors, products of interest, his purchase potential etc. This information will help organizations to frame strategies for business as well as from the technology end.

Business Strategy for Enhancing Customer Experience of B2B Portal

The word shopping portal has been revolving around the B2C business model for a long time. With the advent of digitalization in the retail industry, B2B purchases have also started going online. The brick and mortar model of order collection by sales representatives and door to door delivery has changed. We can now use technology to enhance this function more effectively. That is through the B2B Customer Portal.

Personalization in Customer Portal

Personalization is at the core of a customer portal. Customer portals offer a handful of personalization options to portal administrators. This include personalization of the content, communication, user experience etc. The better the personalization we deliver, the more effective will be the customer loyalty built. This also influences the purchase behaviour of a customer.

Walk-In Interview for Software Engineers - PHP/MySQL (1.5+ years) at Zyxware Technologies, Technopark, Trivandrum (SE011706)

June 09, 2017 - 14:18

We are looking to add more PHP Developers to join our fast growing software development and consultancy operations. Selected candidates will be expected to develop web based applications using Drupal/PHP. You will have to interact with clients and analyze requirements as and when needed. Mentoring new developers will be part of your responsibilities.

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